Dr. Todd Lefkoe had a large picklist of integrations needed for his brand new practice:
The doctor, Sensible World and VickeryHill got together and created a set of visitor and office goals, developed a sitemap, created a design that worked around Vermont Spine Works' new logo and built a content management system. Wrapped in a shell of advanced Google Analytics and the site is ready for primetime. Patients can view what SpineWorks does, check out narrated animations of procedures and problems, download forms before their visit, and even request prescriptions and appointments online.
The entire site (including portal usage and video plays) tracks users experience and will allow us to adjust and correct for what the visitor does compared to what they should be doing.