Solar City

Alternative ways to be a greener business in Vermont

vickeryhillWeb Design, Web Development

We try to do right at every turn in our daily lives. In the case of our business, we try to buy services and products from companies that provide the best service and are also smart citizens of this little planet we live on. We’ve shut down internal servers and moved their load to the ‘cloud’, we outfitted the barn … Read More

Surfing promising memes, then 301ing when they don’t pan out

vickeryhillContent Management Systems, Web Development

Self-built Bandwagon? Last March (2013), while listening to Kai Ryssdal on Marketplace, I heard a phrase coined that, should the government mess get worse, might stick. SequesterLand. I pulled over, hopped on and bought it: That night, I spent 2 hours setting up a simple WordPress website on one of our Rackspace servers, setup a simple image-centric theme … Read More

Cooking Class

Company Christmas Cooking Class

vickeryhillWeb Design

When it came time to do a little holiday celebration this year, we wanted to do something a little different. Ilse & I figured everyone could use something nice for their kitchen and we’ve always loved The Store in Waitsfield. We arranged a customized cooking class with John Lumbra the The Store’s Teaching Kitchen for early February and ordered everyone at … Read More

Script Labs prenatal vitamins, scar eraser and lubricating gel

vickeryhillContent Management Systems, Web Development, Web Marketing

By Steve Butcher Back in 2009, we got a call from a second-home owner in the Mad River Valley who needed help on the web. He had started a company called Script Labs to market products for women related to his gynecological practice in Manhattan. The Script Labs products included prenatal vitamins for pregnancy and women trying to become pregnant, … Read More

Universal Analytics new web property controls from Google

vickeryhillAnalytics, Web Development

An Introduction to Universal Analytics By Steve Butcher Today we got the invite to Universal Analytics from Google and implemented it on’s www and blog properties. There are some interesting and helpful settings on web properties that you can now configure and gain better insights into your visitors, without having to adjust snippet settings or custom code things. Implementing … Read More

Tracking visitor scroll depth using Google Analytics

vickeryhillAnalytics, Web Development

Looking for Instructions to track for Universal GA & GTM? Read Scroll Depth Tracking For Google Analytics Using Google Tag Manager. The Big Questions How engaged are your website’s readers and how much of your website do they actual view or read? Do your page introductions (top content) encourage readers to continue reading through to the bottom or are they bored … Read More – implementing new enhanced reservation features & google analytics


Recently we were asked to retrofit the website for a Vermont bed & breakfast. This lodging establishment uploads their room inventory supply to Inntopia for use in their local chamber and ski area websites, but they do not use Inntopia’s Internet Booking Engine on their own site. They send their inventory data to (AO) as well and present the … Read More

Claiming (and optimizing) your Google Places listing

vickeryhill3rd Party Integrations

If you haven’t noticed, Google search results are putting more weight on location of the searcher as well as local results tied to Google Maps. Google search users now see map-based search results (for pertinent keyword phrases) below AdWords and above organic results. This begs the question: have you claimed your business’ Google Places listing?The easiest way to find out … Read More


Bomgar helps VickeryHill support clients remotely

vickeryhill3rd Party Integrations

There are loads of desktop Remote Control solutions to choose from out there on the Interwebs: LogMeIn, GoToMyPC,, WebEx, Symantec’s PCAnywhere, Microsoft Terminal Services Client, Numera, VNC, etc. When it was time to choose a solid solution that VickeryHill could use for 24×7 support of internal workstations, servers, web servers, client desktops as well as presentation training and support … Read More explains the Independence Weekend fiasco

vickeryhill3rd Party Integrations, eCommerce, Web Development, Web Marketing

Detailed below is’s explanation of outage from 3am eastern July 3,2009 to nearly 3pm eastern. Hundreds of thousands of websites and millions of transactions were affected, including some of VickeryHill’s customers. Our use of AlertSite to monitor transactions on a customer’s site,, made us one of the first to learn of the problem and, dare we say, instrumental … Read More