Universal Google Analytics with Enhanced eCommerce Tracking for RTP eStore

vickeryhill3rd Party Integrations, Analytics, eCommerce

The Problem with RTP eStore and Analytics For over a decade Active Network’s RTP|One eStore has only been configurable for classic Google Analytics (GA) tracking (ga.js). This would be fine if was still 2011 and we were all still raving about the Motorola Droid, but its not and we’re not. Today Universal Analytics is Google’s latest and greatest freemium-based product and pricing … Read More

Taking a Vermont Country Store Web Presence into the Future

vickeryhill3rd Party Integrations, Analytics, Content Management Systems, Web Design, Web Development, Web Marketing

REBUILDING A VERMONT GENERAL STORE LANDMARK (ON THE WEB) The Warren Store is one of those places that you just have to go to and can’t forget when you leave. Part general store, part deli, part wine shop and craft beer mecca…the Warren Store is many things to many people. Locals crave the ‘Number Six’ sandwich (think Thanksgiving dinner on a homemade baguette). Screenshot … Read More

Track Vimeo Click Events for Google Universal Analytics in Tag Manager Using vimeo.ga.js

vickeryhill3rd Party Integrations, Analytics

When you’re planning for and investing the time, energy and financial resources to create beautiful video assets for your business you should also set usage goals to help validate your return on that video investment. In this article we’ll review and be using vimeo.ga.js which was developed by Sander Heilbron to track Vimeo Player API events in Google Analytics. From Sander’s documentation we’ll elaborate the step by step … Read More

Using Google Tag Manager Macros with Analytics dataLayer and Ecommerce Transaction Variables for Agency Tracking Tags

vickeryhill3rd Party Integrations, Analytics

So you have jumped on board the Google Tag Management Train to help streamline your website’s anlytics needs. You’ve done your research and configured basic analytics and conversion tracking using the dataLayer and your GTM container. Now you have a 3rd party conversion tracking script/pixel/iFrame from an advertising agency that is NOT on the pre-defined list of Google affiliated or vetted remarketing, display, search, … Read More

Claiming (and optimizing) your Google Places listing

vickeryhill3rd Party Integrations

If you haven’t noticed, Google search results are putting more weight on location of the searcher as well as local results tied to Google Maps. Google search users now see map-based search results (for pertinent keyword phrases) below AdWords and above organic results. This begs the question: have you claimed your business’ Google Places listing?The easiest way to find out … Read More

Bomgar helps VickeryHill support clients remotely

vickeryhill3rd Party Integrations

There are loads of desktop Remote Control solutions to choose from out there on the Interwebs: LogMeIn, GoToMyPC, Join.me, WebEx, Symantec’s PCAnywhere, Microsoft Terminal Services Client, Numera, VNC, etc. When it was time to choose a solid solution that VickeryHill could use for 24×7 support of internal workstations, servers, web servers, client desktops as well as presentation training and support … Read More

Authorize.net explains the Independence Weekend fiasco

vickeryhill3rd Party Integrations, eCommerce, Web Development, Web Marketing

Detailed below is Authorize.net’s explanation of outage from 3am eastern July 3,2009 to nearly 3pm eastern. Hundreds of thousands of websites and millions of transactions were affected, including some of VickeryHill’s customers. Our use of AlertSite to monitor transactions on a customer’s site, www.verilux.com, made us one of the first to learn of the problem and, dare we say, instrumental … Read More